Search is changing fast. Rankings still matter, but they’re no longer the full story.
Today, customers are getting answers directly from Google AI Overviews, ChatGPT, Gemini, and other AI-driven platforms. That means your business has to do more than rank.
It has to be recognized, trusted, and selected.
That’s why we combine SEO, content strategy, and AI visibility optimization. That helps businesses get more mentions, citations, and demand.

Become the answer search systems cite.
We create content that demonstrates expertise clearly and is surfaced across traditional search, featured snippets, and AI-generated answers.
What you get: Content designed for both people and AI systems. It gains visibility through clarity and authority, not just volume.
How it connects: Content is the foundation of AEO, making you the direct answer, not just another link.

Get cited by ChatGPT, Perplexity, and AI tools.
With AI search, we build the consistency and trust signals that position you as an authority AI systems cite and recommend. That includes structured data, cross-channel consistency, and demonstrated expertise that compounds over time.
What you get: Citations and recommendations in AI-generated answers, where modern search visibility is headed.
How it connects: GEO determines whether your content is trusted, reused, and recommended by AI systems.

Get found in traditional search results
Our SEO services ensure strong rankings by optimizing site structure, defining clear topics, and leveraging authority signals. This helps search engines understand who you are, what you offer, and when to surface your content.
What you get: Higher rankings, sustained organic traffic, and the technical foundation that supports all other visibility.
How it connects: SEO is the discovery layer and the starting point for everything else.

Build visibility across SEO and AI-driven search platforms.
BEO is our integrated visibility system designed for modern search. We combine technical SEO, structured content, and authority signals to improve rankings. We also increase mentions and citations in Google AI Overviews, ChatGPT, and other AI platforms.
What you get: Stronger rankings, higher visibility, and more AI-driven mentions and citations.
How it connects: BEO unifies SEO, AEO, and GEO into a single system. Your visibility grows across both traditional search results and AI-generated answers.

Build credibility where your customers spend time.
We focus on the platforms that are most important to your audience. We use social presence to build visibility, trust, and search authority.
What you get: A strategic social presence that supports long-term visibility, visibility, and trust signals.
How it connects: Social content reinforces your brand signals across the web. It also supports SEO, AEO, and GEO by increasing recognition, consistency, and trust.
Most agencies treat these as separate services.
We integrate them into a unified search visibility strategy. We call it Brand Engine Optimization (BEO).
The result:
A unified visibility system that compounds over time instead of fragmenting across channels.
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Hawkeye Digital Marketing
304 S Mount Pleasant Road, Lebanon, PA 17042
Phone Number:-717-304-9642
www.hawkeyedm.com
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